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How to Write an Email Your Prospects Want to Read

3 min read

How to Write an Email Your Prospects Want to Read

Congratulations! Your prospect has downloaded a piece of premium content such as an eBook, a sales sheet, or a whitepaper – which means your next task is to nurture the relationship. By getting the right pieces of content in front of them at the...

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What is the difference between B2B and B2C SEO?

2 min read

What is the difference between B2B and B2C SEO?

Search Engine Optimization (SEO) is the battle to get to the top listing on a search engine. There are a tremendous number of search engines, and...

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 CRM and Marketing Automation, Emotional Marketing

3 min read

Weekly Roundup: CRM and Marketing Automation, Emotional Marketing + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...

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Email Tips to Increase Sales with Jay Schwedelson

4 min read

Email Tips to Increase Sales with Jay Schwedelson | Sell Smarter. Sell Faster. EP. 15

Email continues to be one of the most important and effective, but widely misused, tools we have in sales. If you or your sales team are still using...

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How to Build a Thought Leadership Strategy

3 min read

How to Build a Thought Leadership Strategy

After you’ve been in your area of business for a few years, you’ve got some experience under your belt, and you find yourself offering knowledge to...

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Top 8 Outdated SEO Tactics that Could be Killing Your Rankings

4 min read

Top 8 Outdated SEO Tactics that Could be Killing Your Rankings

If you're worried about your website’s ranking, give your SEO a reality check. It might be time to leave your old SEO techniques and adopt updated...

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The Ultimate Guide to High-Performance B2B Websites

5 min read

The Ultimate Guide to High-Performance B2B Websites

It's no secret that the pandemic has played a huge factor in an increase in online sales! Learn to ride this wave and create a B2B website that...

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Does Video Help SEO?

3 min read

Does Video Help SEO?

In a world where “it depends” is the most popular answer to SEO questions, the answer to the question “does video help SEO” is refreshingly...

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9 Questions to Help You Develop Your Next Creative Marketing Campaign

4 min read

9 Questions to Help You Develop Your Next Creative Marketing Campaign

If you’re starting from square one—or even square zero—with developing your next lead generation campaign, you’re probably familiar with the decision...

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