3 min read
Carly Quirk: August 14, 2023
In today's digital age, email marketing remains a powerful tool for businesses to nurture leads and engage with customers. A well-crafted lead...
12 min read
Sandra Sepaniak: January 16, 2023
Despite the rise (and occasional fall) of numerous other marketing platforms in the past few decades, email marketing is a steadfast staple that...
2 min read
Dean Moothart: December 15, 2022
All of us in sales would love to find that “magic bullet” email template that works every time it’s tried—the perfect formula and the perfect...
2 min read
Maryanne McWhirter: October 31, 2022
Email Marketing is not just a bunch of hocus pocus. According to HubSpot, 99% of consumers check their email every single day, and it is the...
3 min read
LeadG2: September 30, 2022
When it comes to email marketing, it’s a tough battlefield. There are many things that make the difference between an email that gets read versus an...
3 min read
Brent Tripp: June 22, 2022
Some people might think of B2B emails as "drab" or "less sexy" than those that are designed and written for B2C. And sometimes that sentiment might...
3 min read
LeadG2: April 27, 2022
Congratulations! Your prospect has downloaded a piece of premium content such as an eBook, a sales sheet, or a whitepaper – which means your next...
4 min read
Dani Buckley: April 21, 2022
Email continues to be one of the most important and effective, but widely misused, tools we have in sales. If you or your sales team are still using...
2 min read
Maryanne McWhirter: March 3, 2021
There are over 3.9 billion email users worldwide, and in 2023 that number is estimated to be 4.3 billion. So, is the act of reaching out via email to...
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