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LeadG2 Blog

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Creating a Video Marketing Strategy

3 min read

Creating a Video Marketing Strategy

Video marketing has become increasingly more popular and effective over the past several years as consumers have transitioned to a more digital space...

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How to Use Video in the Sales Process: Close Phase

1 min read

How to Use Video in the Sales Process: Close Phase

76.5% of brands and markets that use video have seen a direct impact on business. 81% saw an increase in sales. Through this series of how to use...

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How to Use Video in the Sales Process: Advise Phase

1 min read

How to Use Video in the Sales Process: Advise Phase

HubSpot research states that only 3% of buyers trust sales representatives. If your sales process follows the cookie-cutter pattern of simply selling...

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How to Use Video in the Sales Process: Discover Phase

2 min read

How to Use Video in the Sales Process: Discover Phase

How compelled are you to click a play button when you see it in your email or social media? Video entices people to listen – especially in the...

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How to Use Video in the Sales Process: Connect Phase

2 min read

How to Use Video in the Sales Process: Connect Phase

LeadG2 is a sales performance agency helping organizations sell smarter and faster through inbound marketing and sales enablement strategies and...

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How to Use Video in the Sales Process: Identify Phase

2 min read

How to Use Video in the Sales Process: Identify Phase

The sales process that LeadG2 uses derives from our parent company, The Center for Sales Strategy. We use a sales structure known as the Sales...

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What You Need to Know About Marketing Trends for 2022

4 min read

What You Need to Know About Marketing Trends for 2022

Global advertising and marketing spending is on track to reach $1.376 trillion before the end of 2021. To increase profits, companies are spending...

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Types of Sales Videos to Use in 2022

2 min read

Types of Sales Videos to Use in 2022

If you aren't using video in your sales process by 2022 you're missing the mark. It sounds harsh but is true. We have been saying this for years, and...

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5 Reasons to Use Video Over Content in the Sales Process

3 min read

5 Reasons to Use Video Over Content in the Sales Process

It’s easy to understand why in-person meetings are the standard way salespeople communicate. Looking someone in the eye and offering a firm handshake...

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