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Brent Tripp: April 10, 2025
In this episode of The B2B Sales & Marketing Hotline, Maryanne and Emily break down the power of customer success stories and how to use them...
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Matt Sunshine: September 6, 2017
The need for quality case studies has never been more important then it is right now. B2B companies everywhere are encountering more and more...
3 min read
Matt Sunshine: July 24, 2017
The need for high-quality case studies has never been greater than it is right now. Salespeople everywhere are encountering more and more competition...
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LeadG2: May 19, 2017
Case studies are a powerful form of social proof. A study by MarketingProfs and the Content Marketing Institute found that 77% of the B2B companies...
1 min read
LeadG2: March 31, 2017
Salespeople and marketing teams with an on-the-ground perspective all want an inbound marketing program. They’ve seen the results it produces at...
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Dani Buckley: August 24, 2016
From the moment I started working with the team at Zimmer Radio & Marketing Group, I had a feeling they were going to do a stellar job with inbound...
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