3 min read
David Robinson: May 14, 2024
Getting traffic to your blog or website is great. It shows that your marketing efforts are reaching and resonating with audiences. But getting...
3 min read
LeadG2: May 18, 2023
When it comes to inbound marketing success, more sales qualified leads should mean more revenue. And, to obtain more leads, you must get your...
3 min read
Shaye Smith: May 15, 2020
More than 90% of visitors who read your headline also read your CTA copy. If there were a ‘secret sauce’ to lead generation, it would be the...
3 min read
Emily Hartzell: December 11, 2019
Your website is the foundation of your business. Studies show that it only takes 1/10th of a second to form a first impression about a person, and...
1 min read
Dani Buckley: May 22, 2019
While working with a client recently, we noticed that they were seeing high numbers of traffic to their blog posts but not as many CTA clicks and...
2 min read
Dani Buckley: January 2, 2018
It’s a new year, which means lots of new opportunities to improve your inbound marketing strategy so that you're reaching your lead generation goals....
3 min read
Dani Buckley: July 28, 2017
I review and analyze websites on a pretty regular basis — for clients and prospects alike. While the level of functionality, design, messaging, and...
2 min read
Dani Buckley: April 12, 2017
The call-to-action (CTA) could quite possibly be one of the most overlooked components to any online marketing strategy. Whether you’re running...
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