3 min read
LeadG2: July 22, 2026
If AI is becoming essential for modern sales, why aren't the people closest to customers using it the most? The short answer: because adoption isn't...
3 min read
Brent Tripp: October 16, 2025
In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down the evolving world of lead qualification. Gone are the days when...
3 min read
Brent Tripp: October 9, 2025
In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne are joined by a special guest, Stevie Stroecker, Content Manager at LeadG2,...
2 min read
Carly Knecht: February 16, 2023
What used to be a more linear journey leading up to a transaction has evolved into a complex experience. Gone are the days of every buyer fitting...
3 min read
LeadG2: June 23, 2021
Ever feel like you're talking to everyone except the person who can actually make a buying decision? You're not alone. Many sales professionals spend...
2 min read
Dean Moothart: June 17, 2020
Why do sales and marketing teams still struggle to align—even when they're working toward the same revenue goals? Short answer: Most sales complaints...
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