Every day, I talk to business leaders who share some common sales challenges. Whether it's a business owner, VP of Sales, or a VP of marketing, the struggles are often the same. I often get asked these questions:
- How can we generate more qualified leads for our sales team?
- How can we get our sales team in front of more opportunities?
Yet, when I go to their websites, what I often find, is websites that are old, boring, static, and basically online brochures. This might be great for communicating your brand message, but its one-way communication. That could have worked back in 2008 or 2009, but it's 2019, and your prospects (and your market) expect so much more!