2 min read
Matt Sunshine: May 12, 2021
In marketing and sales, we send a lot of emails. We thank people for downloading our content, we offer additional resources, we ask them if they have...
1 min read
Dani Buckley: February 12, 2020
Are you using content in the sales process? How do you use content in the sales process? Likely, your marketing team has created a large amount of...
3 min read
LeadG2: July 12, 2019
There are no shortcuts in life. You may have heard this phrase before, but it absolutely rings true when it comes to generating leads through inbound...
2 min read
LeadG2: February 8, 2018
How many times have you sat in a meeting, on a call, or just in a conversation and wondered… “Why me?” (OK, that’s a little dramatic.) How many times...
4 min read
LeadG2: February 1, 2018
“What do you want to be when you grow up?” “Well… I dream of writing subject lines and emails that get people to open, click, and ultimately become...
2 min read
Dani Buckley: June 26, 2017
Email is one of the most important pieces of technology that we use today. While we might even rely too much on email, it’s a necessary part of the...
2 min read
LeadG2: March 10, 2017
The ultimate goal of email marketing is more leads, more customers, and more dollars being spent. But sometimes it takes a few steps between hitting...
4 min read
Guest Contributor: November 30, 2016
Today we have a guest post from Ashley Lauwereins. Ashley is the Digital Audience Development Specialist with Swift Local Solutions, and is a...
4 min read
Guest Contributor: November 18, 2015
Today we have a guest post from Mike Donnelly. Mike is the founder of Seventh Sense, a SaaS platform designed to plug into your Hubspot account and...
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