<img height="1" width="1" alt="" style="display:none" src="https://www.facebook.com/tr?id=808984019221058&amp;ev=PixelInitialized">

The LeadG2 Blog

We have a lot to say... you might even want to subscribe so you don't miss anything! 

LeadG2

Recent Posts

Our Remote Team Shares Top Tips for Effective and Efficient Working from Home

Posted by LeadG2

April 3, 2020

In case you haven’t witnessed first-hand, being efficient while working from home can be quite the challenge. Whether you’re a first-time at-home worker going through an adjustment period or have worked at home for years, but now must manage to homeschool as well—there are a lot more distractions and a lot of learning curves taking place.

LeadG2 has embraced the work from home lifestyle. Our entire company has worked from home since day one—and we excel at it too! A few of our experts share their secrets on how they stay effective and efficient working from home.

Read More

Topics: sales and marketing, work from home

When Times Are Tough, Inbound Marketing Keeps Working

Posted by LeadG2

March 27, 2020

As a B2B business, providing value, building relationships, communicating consistently, and standing out among the competition is essential. To do all of these effectively, you must produce consistent quality content for both your prospects and existing clients.

Inbound marketing is based around content, and content builds trust. During times of uncertainty, consumers and business decision makers alike are turning to the experts in every industry for advice. By aligning your marketing strategy with your customer's pain points, you can organically attract traffic that you can convert, close, and delight over time. A great inbound marketing strategy actually builds over time, so the best time to start is often now, no matter how tough times are.

Read More

Topics: content marketing, lead generation, inbound marketing

Adjusting to Work from Home Lifestyle

Posted by LeadG2

March 20, 2020

For many sales managers and account executives, working from home is a brand-new concept. And like any emerging work style, those who've had more in-office job experiences feel skeptical about remote work.

The Center for Sales Strategy (CSS) and LeadG2 have embraced the work from home lifestyle. Our entire company has worked from home for years—and we excel at it too! To help ease this sudden transition into the remote work world, here are some tips from our experts on how to stay in touch with clients and prospects.

hd (1)

Read More

Topics: productivity, sales and marketing, work from home

What is Inbound Sales Prospecting?

Posted by LeadG2

March 13, 2020

When we published, “What is an Inbound Sales Lead?” it prompted some discussion about lead definitions. How do you research inbound leads and what does “researching inbound leads” even mean? Let's take a deeper dive into what inbound sales prospecting is.

Read More

Topics: inbound marketing, inbound sales

LeadG2 By The Numbers 2019 [INFOGRAPHIC]

Posted by LeadG2

March 11, 2020

What makes LeadG2 unique is the fact that we're a sales performance company that happens to know a whole lot about marketing. As a growing company, we know that we can make an inbound marketing program successful. Even better, we know that we can help our clients define their target personas, understand lead intelligence, and learn what they need to do and say to turn prospects into customers.

We've taken some time to dig into last year's numbers so we can analyze and improve in the coming year. Here's a glimpse of what 2019 looked like.

Read More

Topics: lead generation, inbound marketing

How to Generate Leads From Blogs

Posted by LeadG2

February 26, 2020

Prospective clients often ask, “How can writing blog posts turn into website visitors into leads and new customers?” It really is the Big Question they need to understand before committing to inbound—or content—marketing.

For businesses, blogging does much more than let followers know about recent news and events. When done right, it establishes your organization as an authority in your industry, gives followers an insider look at your company culture, boosts SEO, and generates qualified leads. 

Read More

Topics: content marketing, content strategy, lead generation, blogging

A Christmas Message from LeadG2 [VIDEO]

Posted by LeadG2

December 25, 2018

Today, we're taking a break from our normally-programmed blog schedule to bring you a holiday message from the LeadG2 and CSS family. Click the link to watch this special message created just for you by our team!

Read More

Topics: holiday, company culture

INBOUND 2018: Wrap Up of Quotes, Insights, and More

Posted by LeadG2

September 7, 2018

As we've shared here and here, the entire LeadG2 team is currently in Boston at INBOUND, an annual marketing and business conference hosted by HubSpot. Tuesday was opening night kicking us off with a keynote speech from Deepak Chopra, yesterday was day two of sessions and keynotes, and today, we're wrapping up the last day at #INBOUND18. We've put together a few key takeaways that our staff found interesting, inspiring, or helpful from Thursday and Friday's sessions in this post. 

Read More

Topics: HubSpot

INBOUND 2018: How Do You Grow Better?

Posted by LeadG2

September 6, 2018

As we previously shared, the entire LeadG2 team is currently in Boston at INBOUND, an annual marketing and business conference hosted by Hubspot. Tuesday was opening night kicking us off with a keynote speech from Deepak Chopra, and yesterday was the first full day of sessions jam-packed with insightful information, industry updates, inspiring messages, and of course all things sales, marketing, and business. We've put together a few key takeaways that our staff found interesting, inspiring, or helpful from Tuesday's sessions in this post. 

Read More

Topics: HubSpot

INBOUND 2018: More Than a Marketing Conference

Posted by LeadG2

September 4, 2018

It’s Tuesday, and while many of you are slowly starting your week after a long, holiday weekend, our entire team is in Boston for Hubspot's annual INBOUND conference. This year we’ve got 12 of our team members in town to learn and network with some of the industry’s best. At LeadG2, we put a huge focus on continued education and always staying up to date on the latest news, trends, and best practices that will help us service our clients. We’ve even spoken at this conference quite a few times in the past (including Managing Partner, Matt Sunshine, and General Manager, Dani Buckley).

Read More

Topics: HubSpot

Leave a Comment

Connect With Us


facebook   twitter  linkedin  rss






Subscribe to updates



Resources

LeadG2 Inbound Marketing Strategy Checklist
LeadG2 Inbound Marketing Revenue Impact Calculator
New call-to-action


Join Us On Facebook



Zimmer Case Study Video


lead generation


Recent Posts



Posts by Topic

see all