2 min read
Amanda Meade: March 3, 2022
How compelled are you to click a play button when you see it in your email or social media? Video entices people to listen – especially in the Discover phase of the sales process. Also referred to in the sales process steps as “define,” assessment,”...
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1 min read
LeadG2: February 28, 2022
Marketing analytics can be overwhelming enough without having to translate the different terms included in your marketing reports. Understanding the...
2 min read
Amanda Meade: February 23, 2022
LeadG2 is a sales performance agency helping organizations sell smarter and faster through inbound marketing and sales enablement strategies and...
5 min read
Amanda Meade: February 21, 2022
Lead generation is the main focus of most marketers. However, getting more leads poses specific issues, especially in the B2B environment. According...
3 min read
Amanda Meade: February 18, 2022
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...
2 min read
Amanda Meade: February 16, 2022
The sales process that LeadG2 uses derives from our parent company, The Center for Sales Strategy. We use a sales structure known as the Sales...
4 min read
Dean Moothart: February 14, 2022
Brands are typically associated with companies and their products. Companies use their brands to establish their market identities and shape their...
3 min read
Amanda Meade: February 11, 2022
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...
5 min read
Dani Buckley: February 9, 2022
Lead generation is one of the most powerful strategies a business can use for consistent growth, driving traffic, building trust, improving...
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