LeadG2 Blog

2 min read

5 Questions You Need to Ask About Your Inbound Marketing Program

You’ve created a piece of premium content that you’re proud of. You’ve designed a landing page with all the best practices represented. Your...

2 min read

The Tracking URL: When to Use it and Why it Matters

Marketing automation software is created to make our lives as marketers easier and more effective—though sometimes the plethora of tools can be a...

3 min read

Measuring the Success of Your Inbound Marketing Program

Recently I wrote a blog post that discussed the ROI of Inbound Marketing programs and what you should expect after the first year. This original post...