2 min read
Maryanne McWhirter: December 15, 2021
Conversion forms are not as intriguing as compelling content and bold imagery, but they're just as important in your buyer's journey. A well-designed conversion form is what captures high-quality leads from your website. Does it even matter how...
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3 min read
Amanda Meade: December 14, 2021
Why is content so important in the B2B space? Jason Bradwell, host of the B2B Better podcast, discusses building a B2B content strategy that empowers...
4 min read
Amanda Meade: December 13, 2021
We've all been there. We come across a lead, develop a relationship with them, and make great progress through the marketing funnel. Then, when you...
3 min read
Amanda Meade: December 10, 2021
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...
3 min read
Amanda Meade: December 8, 2021
From independent entrepreneurs to sales managers, your B2B consumers see an average of over 5000 ads a day. Typical marketing channels can often...
3 min read
Amanda Meade: December 7, 2021
Why is educating prospects in the sales process important? And how do you do it effectively? The discussion today marries the inbound marketing...
4 min read
Ross Raffin: December 6, 2021
Disappointed by your website’s traffic? The problem may lie with your SEO efforts. Prospects typically find your website in five ways: Through a...
2 min read
Amanda Meade: December 4, 2021
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...
5 min read
Amanda Meade: November 29, 2021
Sales funnels drive sales ferociously in today's digital media, and with good reason. These highly versatile mechanisms for attracting and...
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