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Emily Hartzell

Emily is a VP, Senior Director for LeadG2. She is an organized, motivated, caring individual, and a proud mother of three children. Emily's expertise in inbound marketing stems from her academic background, where she earned a degree in Mass Media Strategic Communication from the University of Missouri, including an inbound marketing internship. Her previous experience in B2B sales has provided her with a valuable perspective, allowing her to work with business leaders across various industries.

HubSpot INBOUND 2025 Product Updates

4 min read

Key Takeaways from HubSpot’s INBOUND 2025: Loop Marketing Playbook, AI Agents, Data Hub, & More

What Happened at HubSpot's INBOUND 2025? HubSpot’s INBOUND 2025 Conference was one of the most transformative events in the company’s history. Thousands of marketing, sales, and RevOps professionals gathered in San Francisco to hear about the latest...

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Text over image of dead cockroach: Is Blogging Dead? What the 2025 Data Says About Content Marketing

3 min read

No, Blogging Isn’t Dead. It’s Evolving: What the 2025 Data Tells Us About the Future of Content Marketing

👀Well... we made you look, didn't we!? If you’ve found yourself wondering, “Is blogging still worth it in 2025?”—you’re not alone. With the rise of...

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text over an image of a content strategy meeting with hands and tables at table. text reads, 'types of content that turns curiosity into conversations.'

2 min read

6 Types of Content That Turn Curiosity Into Conversations

One of the most powerful tools in your arsenal is content—not just as marketing collateral, but as a strategic asset for your sales team. The right...

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key metrics for measuring b2b revenue operations

2 min read

Unlock the Secrets to Optimizing Your Revenue Operations with Essential Metrics for B2B Success

Revenue Operations (RevOps) is a pivotal function that aligns marketing, sales, and customer success to drive business growth and efficiency. In the...

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text: 'boost media sales with a high-impact website' over an image of a laptop

2 min read

Boost Media Sales with a High-Impact Website

In today's digital landscape, a high-impact website is crucial for media organizations aiming to boost sales and generate high-quality leads....

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white arrow showcasing growth over time on a blue background

2 min read

2025 Inspiration: 8 Tactics Driving B2B Growth

Every year, B2B organizations hit the ground running with the strategies and tactics they think will elicit the best response from their target...

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Leveraging HubSpot's Full Potential for Marketing

2 min read

Beyond CRM: Leveraging HubSpot's Full Potential for Marketing

When people think of HubSpot, they often associate it solely with customer relationship management (CRM). While it's true that HubSpot offers a...

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How B2B Podcasts Are Revolutionizing Marketing Strategies

1 min read

How B2B Podcasts Are Revolutionizing Marketing Strategies

Podcasts have transformed from a niche medium into a mainstream marketing tool. Over the past few years, B2B companies have increasingly embraced...

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Supercharge Your Sales with AI: Using HubSpot AI to Crush Your Day-to-Day

2 min read

Supercharge Your Sales with AI: Using HubSpot AI to Crush Your Day-to-Day

Sales teams are always searching for the next big thing to help them hit their targets and generate revenue. Enter artificial intelligence (AI) –...

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