2 min read
Shaye Smith: September 25, 2018
As we've shared in previous posts, our team recently attended Hubspot's annual conference in Boston, INBOUND. Each year, INBOUND marks a monumental time for Hubspot's product updates and announcements, and this year didn't disappoint. This year's...
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3 min read
Shaye Smith: August 2, 2018
We serve clients. Our team exists to provide services that set a client up to succeed. We provide a service that's a part of a bigger plan with...
1 min read
Shaye Smith: June 22, 2018
It seems that Hubspot has exceeded expectations in the Marketing and Sales arenas, but there was one arena that complements these that they felt they...
3 min read
Shaye Smith: May 25, 2018
If you’re reading this, you’ve probably received multiple emails about updated privacy policies and terms of service. You’ve probably been invited by...
2 min read
Shaye Smith: April 19, 2018
Optimizing your inbound marketing performance starts with measuring the key metrics that show you if your strategy is effective or if it’s time to...
3 min read
Shaye Smith: February 23, 2018
Prior to joining the team at LeadG2 and working on the agency side of things, I was on what you would call the ‘client’ side of the inbound marketing...
5 min read
Shaye Smith: December 28, 2017
“They” say a picture is worth 1,000 words. As a content manager with a marketing background, I started thinking about this. Who is “they,” and how do...
2 min read
Shaye Smith: September 18, 2017
Recently, I stepped into my third year of serving on the board for the Northwest Florida Coast Chapter of Florida’s Public Relations Association (and...
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