2 min read
Shaye Smith: March 23, 2020
In part one of this four-part series, we discussed how thought leadership content can support your marketing and sales efforts to improve your sales and performance. As a marketer, being an expert in your field is crucial. And, when done right,...
Read More
1 min read
Shaye Smith: March 18, 2020
Your organization's content marketing strategy relies on your team's ability to develop powerful thought leadership content. If you want to transform...
2 min read
Shaye Smith: March 6, 2020
Have you hit a slump in your marketing strategy? Do you feel like you're stuck in a marketing valley and you can't get over the hills (or mountains)...
4 min read
Shaye Smith: February 10, 2020
What if there were no obstacles when it came to creating marketing videos for your company? What if you had a large team with an unlimited supply of...
3 min read
Shaye Smith: January 24, 2020
FUN FACT: Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. With good reason, video has become...
2 min read
Shaye Smith: September 18, 2019
If you contribute to a blog or any form of sales or marketing material containing imagery, you could easily face civil or criminal charges for...
1 min read
Shaye Smith: August 16, 2019
When a strategic inbound marketing plan is in place for your company, you should get more leads, get better leads, and improve your overall sales...
2 min read
Shaye Smith: August 2, 2019
At LeadG2 and The Center for Sales Strategy, our tech stack not only serves to support our sales and marketing efforts, but it also enables our...
2 min read
Shaye Smith: July 24, 2019
One of the biggest resources that marketing teams have is access to their sales team. That's right! The sales team is a key resource for successful...
.png?width=2250&height=647&name=LeadG2-logo_(2).png "LeadG2-logo_(2)"){kind=logo}