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LeadG2 Blog

B2B Marketing and Sales Content

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Screen Shot 2019-07-10 at 3.20.42 PM

2 min read

Keep Leads From Falling Through the Cracks [VIDEO]

Have you ever tried to fill a leaky bucket? A bucket with holes in it? It can be a very frustrating experience. A lot of times, marketers have this same experience when they are trying to keep their sales pipeline filled with new leads. There's a...

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Screen Shot 2019-07-03 at 12.39.40 PM

1 min read

Are You Just Blogging? Or Are You Strategically Blogging? [VIDEO]

Many people out there think they are blogging. Are they just blogging to blog? Or are they strategically blogging to get results and drive the...

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marketing-planning-strategy

2 min read

The Steps to Building an Effective Content Strategy That Will Get Sales Results

We believe that every great inbound marketing or sales enablement plan includes a well thought out content strategy, which is why this is one of the...

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Screen Shot 2019-06-25 at 12.07.29 PM

2 min read

5 Basic Elements of the Perfect Blog Post [VIDEO]

When it comes to blogging, you may be wondering, "What makes the perfect blog post?" In my opinion, this is both an art and a science. It needs to be...

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lead qualification

2 min read

Simple Lead Qualifying Hacks [VIDEO]

Sometimes when you generate leads via inbound marketing, you can get a lot of information about your prospects and leads when they fill out a lead...

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Screen Shot 2019-06-10 at 1.22.17 PM

2 min read

Content Drives Revenue. How Can You Get Your Sales Team Contributing to Your Blog? [VIDEO]

A few times a year, we have a company-wide step challenge to see who can get the most steps in to foster some friendly competition and some good...

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lead conversion from website visitors

1 min read

3 Reasons All Those Website Visitors Aren't Converting into Leads

You’ve invested time, energy, and money on creating a great inbound marketing plan. You’re regularly publishing strategic content that is attracting...

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build a social media strategy for business

2 min read

How to Build a Social Media Strategy for Your Business

Social media is an essential piece of your inbound marketing strategy. Once you’ve created valuable content, social media is a great way to deliver...

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Screen Shot 2019-05-29 at 11.59.20 AM

1 min read

Marketing Software is a Tool Not a Solution

Over the last several years, many organizations have purchased marketing automation software technology, hoping this would be the answer to a lot of...

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