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LeadG2 Blog

B2B Marketing and Sales Content

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hire an inbound marketing agency

2 min read

The Daily Marketing Struggle: Too Many Tasks, Too Little Time

Many marketing departments are faced with a similar problem. The reality that the field of marketing is ever-evolving (and ever-growing with responsibilities). The problem comes when the responsibilities continue to grow, but your marketing...

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neglected marketing infrastructure

3 min read

A Neglected Marketing Infrastructure Will Lead to Crumbing Revenue Growth

Governments repair and build roads. Utility companies run new transmission lines and fiber optics. And at home, we attach rain gutters to our houses...

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successful sales enablement

3 min read

The 4 Components of Effectively Employing Sales Enablement

Sales enablement is quite the buzzword these days, but for good reason. When done effectively, it can have lasting impacts on a sales organization....

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simple blog content audit

3 min read

How to Conduct a Simple Blog Audit to Improve Your Content Performance

Your blog is a digital hub for the valuable, educational, and entertaining content you create for your target persona. Its goal is to increase...

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marketing team with agency

3 min read

Why Your Marketing Director Will Love Us

Occasionally we get the question, "Well, why do we need an inbound marketing agency if we have an in-house marketing department?" Good question....

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What is Lead Flow? [VIDEO]

1 min read

What is Lead Flow? [VIDEO]

Lead flow is a very important, and often-overlooked, step when building an inbound marketing or lead generation strategy. In this one-minute video, I...

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claim your business on google

2 min read

Top 5 Reasons to Claim Your Business on Google

Looking for a business, product, or service? Need a good how-to video? Just "Google it." Google has made accessing the information we need readily...

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user experience affects quality content

3 min read

Why User Experience is Important for Quality Content

There was a time when writing a few good blog posts a month was enough to engage readers and keep them coming back. Today, however, there is much...

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seo for blog posts

3 min read

CHECKLIST: Search Engine Optimization for Blog Posts

Does blogging help with SEO? Hubspot explains that, "Blogging helps boost SEO quality by positioning your website as a relevant answer to your...

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