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LeadG2 Blog

B2B Marketing and Sales Content

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lead conversion from website visitors

1 min read

3 Reasons All Those Website Visitors Aren't Converting into Leads

You’ve invested time, energy, and money on creating a great inbound marketing plan. You’re regularly publishing strategic content that is attracting new visitors to your website daily. You’re promoting your campaigns effectively with a mix of...

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build a social media strategy for business

2 min read

How to Build a Social Media Strategy for Your Business

Social media is an essential piece of your inbound marketing strategy. Once you’ve created valuable content, social media is a great way to deliver...

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Screen Shot 2019-05-29 at 11.59.20 AM

1 min read

Marketing Software is a Tool Not a Solution

Over the last several years, many organizations have purchased marketing automation software technology, hoping this would be the answer to a lot of...

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cta-lead-conversion

1 min read

Increase Lead Conversions With This Quick CTA Tip

While working with a client recently, we noticed that they were seeing high numbers of traffic to their blog posts but not as many CTA clicks and...

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Screen Shot 2019-05-17 at 12.32.14 PM

1 min read

6 Important Steps to Add to Your Blog Process to Get Better Results [VIDEO]

I hear a lot of people in marketing and business development that tell me that they "blog." But I want to know what they are doing with their blog......

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sources for company blog post ideas

3 min read

Need Blog Post Ideas? Use These 7 Sources.

When creating content for your company blog, you’ve likely asked the dreaded question: What do we write about next? You may feel as if you’ve run out...

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Screen Shot 2019-05-02 at 4.28.28 PM

1 min read

3 Ideas to Get Your Sales Team Contributing to Your Blog [VIDEO]

Salespeople can be great sources of blog content. They engage with prospects and the market everyday. They're hearing questions and overcoming...

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Screen Shot 2019-04-26 at 2.15.17 PM

2 min read

The Real MVRs (Most Valuable Resources) and 3 Ways They Can Support Your Marketing Efforts [VIDEO]

In the past, I've written about how a company's employees are one of the most valuable resources when it comes to the marketing efforts, and today...

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qualities of an effective website

2 min read

I Think My Website is OK, But How Do I Know for Sure?

We hear this a LOT. You regularly look at your website. You know how to navigate it. You update it when information changes or needs updating, but is...

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