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2 min read

Why is Social Media an Important Part of Inbound Marketing?

In today’s digital world, we have the ability to meet buyers where they are in their journey — even better, we can advertise to them at the exact moment they’re ready to make a buying decision. So why focus on things like building brand awareness...

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Four Times an Inbound Lead Should Always Be Passed to Sales

3 min read

Four Times an Inbound Lead Should Always Be Passed to Sales

The objective of every inbound marketing program is to generate leads and build a consistent sales pipeline. It would be ideal if every generated...

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Content Marketing Trends, SEO Surprises

2 min read

Weekly Roundup: Content Marketing Trends, SEO Surprises + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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10 Actionable Steps You Can Take to Boost Your Website's SEO

4 min read

10 Actionable Steps You Can Take to Boost Your Website's SEO

We all want to get found online, right? Our website is our new storefront — and that’s a fact whether or not you have an actual brick and mortar...

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3 min read

How Soon Will I See Inbound Leads From My Inbound Marketing Efforts?

There’s no question that inbound marketing works... it’s just a matter of how fast. Whether a company is new to inbound marketing, trying it out, or...

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How to Use Content Marketing to Close Business

2 min read

Weekly Roundup: How to Use Content Marketing to Close Business + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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benefits of content calendar

3 min read

Benefits of Using a Content Calendar and 7 Things to Make It Awesome

Content creation can be a robust process depending on the amount of content you are publishing during a set timeframe. To keep your process organized...

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Relationship Between Sales and Content Marketing

2 min read

Weekly Roundup: Relationship Between Sales and Content Marketing, Q4 Tactics + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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