3 min read
Amanda Meade: September 13, 2021
A landing page and a homepage are the same types of pages, right? Well, not exactly — in fact, not at all. A landing page and a homepage are not only different styles of web pages — they have different marketing strategies behind them. However, when...
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4 min read
Amanda Meade: September 10, 2021
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...
3 min read
LeadG2: September 8, 2021
We often stress the importance of understanding your target personas when developing an inbound strategy. Without it, your content isn’t geared...
5 min read
Amanda Meade: September 7, 2021
What are some examples of using video in the sales process? How can you leverage video throughout the buyer’s journey? These are just two common...
2 min read
Amanda Meade: September 3, 2021
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...
2 min read
Amanda Meade: September 1, 2021
If you’re using inbound marketing, coming up with blog post ideas is a constant challenge. If you’ve developed your buyer personas and have done your...
3 min read
Dean Moothart: August 30, 2021
LeadG2 is a sales performance agency that uses inbound marketing and sales enablement strategies to help our clients generate more leads, close more...
2 min read
LeadG2: August 25, 2021
Put simply, today's marketing teams tend to have one primary focus — driving traffic toward their websites in hopes that it converts into qualified...
5 min read
Amanda Meade: August 24, 2021
What are sales playbooks? And how do you create and roll one out to your sales team efficiently and effectively? A sales playbook puts the right...
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