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LeadG2 Blog

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Improving Complex Sales Processes with Marketing & Content

4 min read

Improving Complex Sales Processes with Marketing & Content | Sell Smarter. Sell Faster.

Content marketing is defined as a type of marketing that involves the creation and sharing of online material — such as blogs, videos, and social media posts — that doesn’t explicitly promote a brand but rather educates and stimulates interest in...

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Overview of HubSpot's State of Marketing 2021

3 min read

Overview of HubSpot's State of Marketing 2021

Social media marketing is at an all-time high. Nothing can touch email's ROI. And marketers are spending more dough than ever before on content...

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SEO Advice, First-Party Data

4 min read

Weekly Roundup: SEO Advice, First-Party Data + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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Are You About to Give Up on Your Inbound Marketing Plan?

3 min read

Are You About to Give Up on Your Inbound Marketing Plan?

Throughout the years of working with multiple industries, we've identified four phases of inbound marketing where B2B companies could use some help....

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The Role of Inbound Marketing in Media Sale

6 min read

The Role of Inbound Marketing in Media Sales | Sell Smarter. Sell Faster.

How do you transform a sales organization that relies almost entirely on outbound prospecting into one that has a more integrated and balanced...

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How to Use Inbound Marketing to Increase Revenue for Media Companies

3 min read

How to Use Inbound Marketing to Increase Revenue for Media Companies

“People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.” – Brian Halligan, Founder...

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Shorten the Sales Cycle, LinkedIn Templates

3 min read

Weekly Roundup: Shorten the Sales Cycle, LinkedIn Templates + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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5 Cannabis Marketing Alternatives to Help Retailers Improve Sales Performance

3 min read

5 Cannabis Marketing Alternatives to Help Retailers Improve Sales Performance

With up to 80% of the advertising landscape unavailable to cannabis brands, simply using social media and traditional media to reach consumers are...

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Slowing Things Down So You Can Speed Them Up | Sell Smarter. Sell Faster.

4 min read

Slowing Things Down So You Can Speed Them Up | Sell Smarter. Sell Faster.

Whether it’s from clients, management, or themselves, salespeople are under a lot of pressure to perform faster in their sales process. We live and...

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