2 min read
Shaye Smith: August 12, 2020
Developing a solid inbound marketing and content strategy is something that most companies struggle with. In fact, a study from Ascend2 and its research partners revealed that 46% of the marketing, sales, and business professionals surveyed around...
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3 min read
Maryanne McWhirter: August 5, 2020
“Why is my website not ranking on Google?” As inbound marketers, we’re asked this question repeatedly, and it’s a valid concern because 75% of people...
4 min read
LeadG2: July 30, 2020
You want to start a B2B blog for your TV or radio station because you know it’s a way for your team to stand out as thought leaders, generate sales...
2 min read
Emily Hartzell: July 30, 2020
Content marketing continuously proves itself worthy across industries. According to HubSpot's Not Another State of Marketing Report, almost 70% of...
2 min read
Dean Moothart: July 22, 2020
The objective of any marketing initiative is to help close business and generate revenue. Measuring the ROI of the marketing tactics you deploy will...
2 min read
LeadG2: July 13, 2020
Humans have been fishing for thousands of years—and making analogies about fishing for nearly as long! Forgive us for making another one, but it’s so...
3 min read
LeadG2: July 8, 2020
When a prospect is considered an inbound lead, there's a natural inclination to treat them differently than prospects that are identified and...
3 min read
LeadG2: July 6, 2020
At LeadG2, we understand the value of premium SEO tools. SEO software, such as Moz, BuzzSumo, and SEMRush are excellent for scoring your site...
4 min read
Shaye Smith: July 3, 2020
Lead generation doesn't actually happen until you turn a visitor into a lead by collecting their information via a form. Forms are the key to...
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