2 min read
LeadG2: April 29, 2020
The U.S. Small Business Administration recommends spending 7 to 8 percent of your gross revenue for marketing and advertising if you’re doing less than $5 million a year in sales. Whether you're spending thousands or millions on marketing every...
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4 min read
Dean Moothart: April 27, 2020
The primary purpose of marketing content is to drive traffic to your website and generating leads, but it’s not its only purpose. The content your...
3 min read
Matt Sunshine: April 24, 2020
Creating blog content, developing premium content, content distribution, email marketing, social media marketing—there's a continuous list of what it...
4 min read
LeadG2: April 22, 2020
From driving traffic and leads to your website to providing valuable information and assets for your sales team, there are multiple benefits of...
3 min read
Ross Raffin: April 20, 2020
If you want to see two Search Engine Optimization experts argue, ask them about the effects of social media on SEO. In 2010, Google and Bing both...
3 min read
Dean Moothart: April 17, 2020
55 Brands who prioritize blogging efforts are 13x more likely to see positive ROI, and 55% of brands say blog content creation is their top inbound...
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LeadG2: April 13, 2020
A landing page is a page on your website that has a specific purpose centered around an action you want someone to take. It typically contains a form...
2 min read
Dean Moothart: April 10, 2020
When you invest in a new effort like inbound marketing at your company, or you enter into a partnership with a marketing agency, everyone expects to...
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Amanda Meade: April 8, 2020
Creating consistent quality content is one of the biggest challenges marketers face. However, “You don’t have to create content day in and day out....
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