4 min read
Dean Moothart: April 27, 2020
The primary purpose of marketing content is to drive traffic to your website and generating leads, but it’s not its only purpose. The content your marketing team creates as a part of the organization’s marketing strategy can and should be repurposed...
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3 min read
Matt Sunshine: April 24, 2020
Creating blog content, developing premium content, content distribution, email marketing, social media marketing—there's a continuous list of what it...
4 min read
LeadG2: April 22, 2020
From driving traffic and leads to your website to providing valuable information and assets for your sales team, there are multiple benefits of...
3 min read
LeadG2: April 20, 2020
If you want to see two Search Engine Optimization experts argue, ask them about the effects of social media on SEO. In 2010, Google and Bing both...
3 min read
Dean Moothart: April 17, 2020
55 Brands who prioritize blogging efforts are 13x more likely to see positive ROI, and 55% of brands say blog content creation is their top inbound...
3 min read
LeadG2: April 13, 2020
A landing page is a page on your website that has a specific purpose centered around an action you want someone to take. It typically contains a form...
2 min read
Dean Moothart: April 10, 2020
When you invest in a new effort like inbound marketing at your company, or you enter into a partnership with a marketing agency, everyone expects to...
2 min read
Amanda Meade: April 8, 2020
Creating consistent quality content is one of the biggest challenges marketers face. However, “You don’t have to create content day in and day out....
1 min read
Shaye Smith: April 6, 2020
Throughout this four-part series, we’ve discussed how thought leadership content can support your marketing and sales efforts to improve your sales...
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