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Guest Contributor: December 20, 2017
2017 was huge when it came to developments in digital marketing, and 2018 looks like it will continue that trajectory. Marketers understand that new technologies and tactics can help them to be more successful. This article shares several trends in...
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LeadG2: December 13, 2017
We recently had a client do a complete overhaul of their website. New templates, new copy, new CTA buttons, new sitemap—a complete redesign. As...
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LeadG2: December 8, 2017
You’ve created a piece of premium content that you’re proud of. You’ve designed a landing page with all the best practices represented. Your...
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Dean Moothart: December 6, 2017
If you rely on your salespeople to generate new leads for you, this time of year can be a little scary. The Halloween masks may have been put away,...
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Dean Moothart: December 4, 2017
One of my guilty pleasures is watching the TV show "Gold Rush" on the Discovery Channel. The show follows three teams of Alaska gold miners as they...
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LeadG2: December 1, 2017
David Ogilvy, called The Father of Advertising, said, “If you’re trying to persuade people to do something, or buy something, it seems to me you...
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Dean Moothart: November 29, 2017
Back in the 1990’s (after Al Gore invested the internet), there was a mad rush for companies to stake out their real estate on the world wide web. My...
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Matt Sunshine: November 27, 2017
There’s no doubt—lead generation that is clear-cut, clean, and specific is ideal. When we picture lead generation working at peak performance, most...
1 min read
LeadG2: November 22, 2017
You built your website so that prospects would find you, get convinced they need your products and/or services, and call for a consultation, sign up...
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