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LeadG2 Blog

B2B Marketing and Sales Content

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sales enablement benefits

2 min read

5 Benefits of Sales Enablement and a Sales Playbook

Most managers and sellers have experienced a scenario very similar to this: A seller is moving a new business prospect through the sales process. All signs are positive. The prospect goes silent, and will not respond to email, phone calls, letters,...

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Here's How Sales Enablement Content Helps Close More Deals

3 min read

Here's How Sales Enablement Content Helps Close More Deals

Many people still look dazed and confused when you mention the term “sales enablement”. It’s one of those business topics that seems to get a lot of...

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Measuring Marketing Productivity

2 min read

Weekly Roundup: Measuring Marketing Productivity, Media Sales Report Overview + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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How to Build Your Sales Enablement Strategy

4 min read

How to Build Your Sales Enablement Strategy

New year, new sales goals. As you look at your sales results from last year, you'll want to evaluate your successes, as well as your shortcomings....

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b2b marketing campaign plan

5 min read

15 Key Components of a Solid B2B Marketing Campaign Plan

There are some key components of marketing that fit together to create a solid B2B marketing campaign plan that drives results and delivers desired...

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Effective lead Generation Strategies, Getting Leads from Videos

2 min read

Weekly Roundup: Effective lead Generation Strategies, Getting Leads from Videos + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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3 min read

Sales Enablement Best Practices [According to the Experts]

*This post was originally published on The Center for Sales Strategy blog One of the largest inhibitors to sales enablement in organizations is...

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How Can Email Marketing Fuel Your Overall Inbound Strategy

3 min read

How Can Email Marketing Fuel Your Overall Inbound Strategy?

60% of marketers consider content 'very important' or 'extremely important' to their overall strategy. Inbound marketing is a technique for enhancing...

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Improve Sales Conversion Rates, Key Sales Statistic

3 min read

Weekly Roundup: Improve Sales Conversion Rates, Key Sales Statistics + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've complied...

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