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LeadG2 Blog

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Top 5 Questions To Consider When Creating A Buyer Persona

4 min read

Top 5 Questions To Consider When Creating A Target Persona

Creating a target persona is a great way to get into the mind of your target client or customer, but coming up with the best questions to gather info is tricky. Every industry is a little different, with consumers having different wants and needs –...

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Consider Outsourcing, Even if You're a Pro

2 min read

Consider Outsourcing, Even if You're a Pro

An undeniable sense of satisfaction comes with taking on a task and seeing it through without relying on anyone else’s help. However, the reality is...

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The Difference a B2B Email Subject Line Can Make

3 min read

The Difference a B2B Email Subject Line Can Make

Some people might think of B2B emails as "drab" or "less sexy" than those that are designed and written for B2C. And sometimes that sentiment might...

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Definitive Guide to Video Marketing

6 min read

Definitive Guide to Video Marketing

Video marketing is a powerful way for businesses of all sizes to reach prospects and customers. By incorporating videos into your marketing strategy,...

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How to Read Competitor Blogs to Improve Your Business Blog

3 min read

How to Read Competitor Blogs to Improve Your Business Blog

Ideally, every blog is unique, reflecting the things that set you or your business apart. Regardless of how you approach that, there’s always...

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Top 6 Benefits of Video Marketing for Your Brand

4 min read

Top 6 Benefits of Video Marketing for Your Brand

As marketing evolves and the digital landscape continues to grow, video is only becoming more and more popular among brands and users alike. Video...

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Content Marketing Tools, 2022 Core Update

2 min read

Weekly Roundup: Content Marketing Tools, 2022 Core Update + More

LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...

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How to Choose the Right HubSpot Partner for Your Inbound Marketing Needs

3 min read

How to Choose the Right HubSpot Partner for Your Inbound Marketing Needs

FACT: There are over 3,000 HubSpot partners and four different tiers to choose from! And that’s a lot of companies to sift through when you're...

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7 Ways Marketers Can Use Social Media to Drive Sales

5 min read

7 Ways Marketers Can Use Social Media to Drive Sales

Since the mid-2000s, social media has come a long way and has made major innovations. From MySpace to Facebook, Instagram, Twitter, and much more....

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