7 min read
Sandra Sepaniak: May 23, 2022
Year after year, B2B marketers regularly cite lead generation as one of their top priorities, and platforms like HubSpot have dedicated countless resources to the subject. To us, that isn't surprising—in B2B, lead generation is the hallmark of a...
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3 min read
Dani Buckley: May 19, 2022
“Thought leadership” is a term that you see thrown around a lot these days. It’s definitely one of the many hot marketing topics right now. At...
2 min read
Dean Moothart: May 18, 2022
A lot has been written about the benefits of inbound marketing and how inbound marketing is critical to the growth objectives of most any business. I...
6 min read
Sandra Sepaniak: May 16, 2022
As any salesperson with more than five minutes of experience will tell you, lead generation is vital for being able to close deals, grow your...
2 min read
Amanda Meade: May 13, 2022
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...
3 min read
Dani Buckley: May 12, 2022
“RevOps” is quite a hot topic these days and we find that it can be defined differently from person to person. Ultimately, it’s all about how you can...
2 min read
Carly Knecht: May 11, 2022
It happens to all of us; no matter how well-thought-out your sales process and follow-up is, some leads just go cold. You could have the best...
5 min read
Maryanne McWhirter: May 9, 2022
Video is a powerful storytelling medium, which makes it an invaluable tool for your content marketing strategy. It helps people connect with your...
2 min read
Amanda Meade: May 6, 2022
LeadG2's Weekly Roundup features some of the top sales and marketing blog posts, articles, and resources we've recently found online. We've compiled...
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