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LeadG2 Blog

B2B Marketing and Sales Content

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3 min read

How Using Video Can Help Boost Your Landing Page Conversions

It’s really no secret that video is used more and more for marketing to an audience. It’s fast, it’s visually appealing, and people seem to gravitate towards watching video more than any other content platform. With the boom of video being used to...

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How to Get Started with Business Blogging

2 min read

How to Get Started with Business Blogging

As a sales manager, sales person, or sales leader, you certainly know the value of a great lead. I’m not talking about someone handing you a name and...

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2 min read

Don’t Hand Off the Lead to Sales Before You Call the Play

It’s great when a plan comes together. You've designed your inbound marketing strategy, written blog articles that demonstrate your thought...

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2 min read

6 Elements to Add to Your Company Website to Generate More Leads

A recent study by Google shows that 89% of B2B buyers use the Internet during the research process. Whether you get a call from these prospects or...

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2 min read

3 Email Tools That Enable Your Salespeople to Send Smarter, Faster, and Better Emails

Email is one of the most important pieces of technology that we use today. While we might even rely too much on email, it’s a necessary part of the...

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1 min read

Your Blog Content Doesn’t Matter—Unless You Want To Generate Leads

Today more and more businesses are enhancing their online presence with a blog. Marketers are discovering that a blog is great way to keep their...

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2 min read

Facts and Stats from HubSpot's State of Inbound 2017 Survey

Each year, HubSpot conducts a survey of 6000+ executives in companies across the globe to learn their marketing challenges and priorities. The State...

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2 min read

Why Your Closing Rate is Not the Most Important Metric You Should Focus On

If you are in sales, then chances are you are focused to some degree on your closing rate. Don’t get me wrong, looking at the closing rate is...

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3 min read

Why Your Sales Process is Slow and How to Make it Faster

In the work we do with media companies, staffing firms, and other professional service businesses, two topics consistently appearing on our clients’...

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