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Inbound Marketing (11)

How to Use Inbound Marketing to Increase Revenue for Media Companies

3 min read

How to Use Inbound Marketing to Increase Revenue for Media Companies

“People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.” – Brian Halligan, Founder...

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5 Cannabis Marketing Alternatives to Help Retailers Improve Sales Performance

3 min read

5 Cannabis Marketing Alternatives to Help Retailers Improve Sales Performance

With up to 80% of the advertising landscape unavailable to cannabis brands, simply using social media and traditional media to reach consumers are...

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Landing Page vs. Homepage: Which to Choose and Which to Use

3 min read

Landing Page vs. Homepage: Which to Choose and Which to Use

A landing page and a homepage are the same types of pages, right? Well, not exactly — in fact, not at all. A landing page and a homepage are not only...

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10 of Our Favorite Ways to Generate B2B Blog Post Ideas

2 min read

10 of Our Favorite Ways to Generate B2B Blog Post Ideas

If you’re using inbound marketing, coming up with blog post ideas is a constant challenge. If you’ve developed your buyer personas and have done your...

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7 Reasons Business Typically Hire Us

3 min read

7 Reasons Businesses Typically Hire Us

LeadG2 is a sales performance agency that uses inbound marketing and sales enablement strategies to help our clients generate more leads, close more...

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What is a Conversion Rate?

2 min read

What Is a Conversion Rate?

Put simply, today's marketing teams tend to have one primary focus — driving traffic toward their websites in hopes that it converts into qualified...

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What is HubSpot Used For?

4 min read

What is HubSpot Used For?

Businesses have more options for working with, and marketing, to their customers than ever before. With as many options as there are, it’s easy to...

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Five Things Every Cannabis Marketing Agency Needs to Drive Sales

2 min read

5 Things Every Cannabis Marketing Agency Needs to Drive Sales

As the cannabis industry evolves, so grows the number of marketing agencies ready, willing, and able to serve this sector. The revenue potential of...

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Making the Transition from Marketing as a Cost Center to a Revenue Center

2 min read

Making the Transition from Marketing as a Cost Center to a Revenue Center

Our team recently had a conversation with a very dejected and downhearted CMO. He had just presented his budget to the CFO, who informed him that all...

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