3 min read
LeadG2: January 4, 2016
If you're looking for new ways to generate leads in 2016, you really should consider premium content. Effective lead generation strategies provide prospects with something of value, not just a pitch. Great content to keep them coming back for more.
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2 min read
LeadG2: December 28, 2015
There are not many sales managers or marketers that wake up in the morning, look in the mirror, and say “Let’s conduct some webinars, attend trade...
1 min read
LeadG2: December 23, 2015
It's been a great year for the LeadG2 blog! As 2015 comes to a close and we reflect on the blog posts that we've shared throughout the year, it’s...
4 min read
Dean Moothart: December 21, 2015
As 2015 winds down, most organizations are deep into their planning for 2016. They are setting revenue goals, negotiating budgets, and establishing...
1 min read
LeadG2: December 18, 2015
Marketing is changing faster than ever. New technology enables buyers to research purchases differently, new trends offer new opportunities, and...
2 min read
LeadG2: December 14, 2015
Before you decide that you are ready to host your first webinar, it’s important that you first determine if your target audience is interested in...
2 min read
Alina McComas: December 11, 2015
Alina Diaz is a VP / Senior Consultant with expertise in digital sales and marketing for The Center for Sales Strategy (our parent company). In this...
3 min read
LeadG2: December 9, 2015
Over the past few months I've been working with a client to help them migrate hundreds of pages of content from their old website to a new one, as...
2 min read
LeadG2: November 27, 2015
Today's we're featuring a few excerpts from Matt Sunshine's book LeadG2: Getting Prospects to Raise Their Hands. This book was written to help key...
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