1 min read
LeadG2: January 22, 2016
B2B marketing is quite a bit different than B2C marketing. The B2B sales process is longer and not as linear. There are more decision-makers involved in a B2B sale, and content needs to address everyone involved. And the techniques and tactics are...
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LeadG2: January 18, 2016
We're excited to announce that Inbound Marketing & Sales Consultant Brian Hasenbauer has received HubSpot's Accredited Trainer advanced...
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LeadG2: January 6, 2016
Many people foresee fusion energy as the energy of the future. Fusion energy is a process where two light nuclei join together (fuse) to form a...
3 min read
LeadG2: January 4, 2016
If you're looking for new ways to generate leads in 2016, you really should consider premium content. Effective lead generation strategies provide...
2 min read
LeadG2: December 28, 2015
There are not many sales managers or marketers that wake up in the morning, look in the mirror, and say “Let’s conduct some webinars, attend trade...
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LeadG2: December 23, 2015
It's been a great year for the LeadG2 blog! As 2015 comes to a close and we reflect on the blog posts that we've shared throughout the year, it’s...
4 min read
Dean Moothart: December 21, 2015
As 2015 winds down, most organizations are deep into their planning for 2016. They are setting revenue goals, negotiating budgets, and establishing...
1 min read
LeadG2: December 18, 2015
Marketing is changing faster than ever. New technology enables buyers to research purchases differently, new trends offer new opportunities, and...
2 min read
LeadG2: December 14, 2015
Before you decide that you are ready to host your first webinar, it’s important that you first determine if your target audience is interested in...
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