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LeadG2 Blog

B2B Marketing and Sales Content

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How to Land a Whale, the Inbound Marketing Way

3 min read

How to Land a Whale, the Inbound Marketing Way

Every salesperson dreams of landing the big whale of a deal. You know the one—the deal that makes your year and cements your reputation as a rainmaker. Once you get a big deal like that, that’s all you’ll ever want to go after. But we all know that...

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Content Creation Best Practices: Tips for CEOs to Drive Engagement

3 min read

Content Creation Best Practices: Tips for CEOs to Drive Engagement

The digital world is changing fast. People want real connections and honesty from brands. For CEOs, this means thinking beyond business as usual....

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2 min read

How To Make The Most Out Of Your Marketing Budget

Every company wants to have as efficient a marketing budget as possible to ensure they’re generating the best ROI and not overspending on any one...

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How to Overcome Pain Points in Content Creation

2 min read

How to Overcome Pain Points in Content Creation

Today, content creation is the lifeblood of effective communication, brand building, and engagement. However, it's no secret that clients often face...

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How to Create Lead Generation Campaigns That Convert

5 min read

How to Create Lead Generation Campaigns That Convert

Tired of chasing leads that go nowhere? It's time to stop wasting resources and start nurturing relationships. Lead nurturing is about guiding...

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Best Practices for Writing an Effective B2B Blog Post

3 min read

Best Practices for Writing an Effective B2B Blog Post

Content for B2B blogs needs to be value-focused — quantity does not equal quality. Unless you’re a professional content writer, generating blog...

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AI-Driven Content Creation: Unlocking ChatGPT’s Creative Side

4 min read

Understanding ChatGPTs Creative Side

Unlike many articles on this subject, none of the below was written by artificial intelligence. But is that a good thing? From a productivity...

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9 Ideas to Jump Start Your Lead Generation for When Your Sales Pipeline Has Slowed to a Trickle

3 min read

9 Ideas to Jump Start Your Lead Generation for When Your Sales Pipeline Has Slowed to a Trickle

It's the time of year when everything slows down just a bit. Holiday plans are in full swing, travel is happening again, and most of us are looking...

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5 Ways to Build Trust with Your Prospects

2 min read

5 Ways to Build Trust with Your Prospects

An unknown philosopher once said, “The pursuit of earning trust, not greed, will bring success.” Salespeople who focus on the opportunity, the deal,...

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