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LeadG2

Sell Faster. Sell Smarter. Grow your business with inbound marketing and sales enablement.

3 min read

Why Every Business Needs a Story Bank and How to Start Yours

"There's always room for a story that can transport people to another place.” –J.K. Rowling Why does your business need stories? Because a good story builds rapport and makes a complex product or process easy to understand. A story places your...

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A Simple Way to Improve Your Sales Process with Content

1 min read

A Simple Way to Improve Your Sales Process with Content [VIDEO]

Are you using content in the sales process? How do you use content in the sales process? Likely, your marketing team has created a large amount of...

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kpis to track for marketing, sales, and service

4 min read

The Top Business KPIs for Marketing, Sales, and Service

Did you know that businesses that document their strategies receive a 538% greater chance of succeeding in their efforts? No, that wasn't a typo....

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three-things-media-companies-must-do

5 min read

Is Your Media Company Doing These 3 Things Yet?

In 2015 (yes, five years ago!), I published, “3 Things Every Media Company Needs to Do in 2015,” and it was one of LeadG2's top-performing blog...

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How to effectively promote premium content for optimal lead conversions

2 min read

How to Effectively Promote Premium Content for Optimal Lead Conversions

Creating compelling, strategic premium content as part of your lead generation strategy is only half the battle. The next—sometimes overlooked—step...

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don't let qualified leads go to waste

3 min read

Why More Leads Isn't Always the Answer

It's easy to assume that more leads is the answer to many of your sales problems, and as a lead generation company, you’d think we’d agree. However,...

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4 No Cost Tips to Increase Facebook Organic Reach and Grow Your Audience

2 min read

4 No-Cost Tips to Increase Facebook Organic Reach and Grow Your Audience

Is your Facebook audience lacking? Facebook pages for businesses have changed a lot over the years. With constant algorithm changes and fierce...

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Inbound or Outbound Why They Go Together Like Peanut Butter and Jelly

2 min read

Inbound or Outbound? Why They Go Together Like Peanut Butter and Jelly

It’s easy to put inbound marketing and outbound tactics into two completely separate buckets. There's online lead generation, content marketing,...

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Be Results Driven - stair step blocks with arrows

3 min read

10 Rules to Apply for Results-Driven Inbound Marketing Success

As an agency that works with several industry leaders in media, B2B, and professional services, at LeadG2, we’re focused on driving results through...

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