Emily Hartzell

Emily is a VP, Senior Director for LeadG2. She is an organized, motivated, caring individual, and a proud mother of three children. Emily's expertise in inbound marketing stems from her academic background, where she earned a degree in Mass Media Strategic Communication from the University of Missouri, including an inbound marketing internship. Her previous experience in B2B sales has provided her with a valuable perspective, allowing her to work with business leaders across various industries.

2 min read

3 Signs Your Sales and Marketing Teams Are Out of Alignment

Emily Hartzell: October 21, 2022

You’re constantly working and putting in long hours with your team members, especially when it comes to working on new campaigns and improving content. You have one person who’s working day and night trying to come up with amazing content and...

sales and marketing alignment

1 min read

3 Qualities To Look For in a Great Inbound Marketing Agency

Emily Hartzell: October 11, 2022

Choosing an inbound marketing agency can be a daunting task. With so many potential agency partners out there, it's hard to know who the best fit for...

Inbound Marketing

2 min read

3 Video Marketing Tools Your Sales and Marketing Team Can Use Right Now

Emily Hartzell: September 26, 2022

We have all heard it... “Video marketing is a great way to stand out from your competitors.” So, if we know that it is a great way to stand out from...

video marketing

2 min read

Hot Topics in Digital Marketing That Will Get Your Business Noticed

Emily Hartzell: September 15, 2022

It is not shocking to hear that attracting new customers is something every business wants. After all, new customers are how your business grows. The...

digital marketing marketing strategy

2 min read

Buyers Are Nearly 70% Through Their Buyers Journey Before Contacting Sales: Why Should You Care?

Emily Hartzell: September 1, 2022

This article from Worldwide Business Research is really telling. B2B buyers are nearly 70% through their buyer’s journey before ever contacting your...

Inbound Marketing

2 min read

Yes, Summer is the Perfect Time to Start Planning Your 2023 Marketing Strategy

Emily Hartzell: July 6, 2022

This summer is the perfect time to start planning your 2023 marketing strategy. I know what you're thinking: "Why would I want to plan that far...

marketing strategy

2 min read

Consider Outsourcing, Even if You're a Pro

Emily Hartzell: June 29, 2022

An undeniable sense of satisfaction comes with taking on a task and seeing it through without relying on anyone else’s help. However, the reality is...

Inbound Marketing sales enablement

2 min read

4 Video Marketing Ideas [and Examples] for B2B Companies to Steal

Emily Hartzell: May 30, 2022

If you are not sold on using video, stick around… let me convince you. Here are the facts… 82% of internet traffic is video content. 87% of marketers...

video marketing

2 min read

Understanding the Differences (And Similarities) Between Sales Enablement and Marketing Content

Emily Hartzell: May 25, 2022

Marketing content and sales enablement are buzzwords you have probably heard in the B2B world. Over the past several years, content marketing has...

content marketing sales enablement

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Emily Hartzell

3 Signs Your Sales and Marketing Teams Are Out of Alignment

3 Qualities To Look For in a Great Inbound Marketing Agency

3 Video Marketing Tools Your Sales and Marketing Team Can Use Right Now

Hot Topics in Digital Marketing That Will Get Your Business Noticed

Buyers Are Nearly 70% Through Their Buyers Journey Before Contacting Sales: Why Should You Care?

Yes, Summer is the Perfect Time to Start Planning Your 2023 Marketing Strategy

Consider Outsourcing, Even if You're a Pro

4 Video Marketing Ideas [and Examples] for B2B Companies to Steal

Understanding the Differences (And Similarities) Between Sales Enablement and Marketing Content

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