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Emily Hartzell

Emily is a VP, Senior Director for LeadG2. She is an organized, motivated, caring individual, and a proud mother of three children. Emily's expertise in inbound marketing stems from her academic background, where she earned a degree in Mass Media Strategic Communication from the University of Missouri, including an inbound marketing internship. Her previous experience in B2B sales has provided her with a valuable perspective, allowing her to work with business leaders across various industries.

How Being a Thought Leader Can Drive Your Business Revenue

2 min read

How Being a Thought Leader Can Drive Your Business Revenue

Although thought leadership is sometimes thought of as a buzzword in the marketing world, it really is an essential part of building a trustworthy brand. The truth is that buyers purchase from companies that they feel like they can trust. By talking...

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Remote Work Requires a Change in Mindset

2 min read

Remote Work Requires a Change in Mindset

Although working from home vs. working in an office setting may be out of your control right now, your team’s attitude and productivity are something...

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How to Grow Your Brand as a Media Company

3 min read

How to Grow Your Local Brand as a Media Company

As a sales leader at a media company, you spend most of your time focused on helping clients advertise and build their own brands. Sometimes it's...

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3 Inbound Marketing Strategy Mistakes that Will Cost You

2 min read

3 Inbound Marketing Strategy Mistakes That Will Cost You

Successful inbound marketing takes time, energy, and practice. With so many do's and don'ts; successful inbound marketing can feel overwhelming....

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6 Reasons Your Marketing Team Isn't Generating Leads With Blog Content

3 min read

6 Reasons Your Marketing Team Isn't Generating Leads With Blog Content

Blogging is something that requires time and skill; it's an investment. If your goal with blogging is to generate leads, then you want to make sure...

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3 min read

Blogging for Businesses: Top 3 Ways to Use Your Marketing Content in the Sales Process

Did you know that companies with blogs produce an average of 67% more leads monthly than companies that don't blog? However, simply having a blog is...

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Why You Need Downloadable Content on Your B2B Website

2 min read

Why You Need Downloadable Content on Your B2B Website

Content marketing continuously proves itself worthy across industries. According to HubSpot's Not Another State of Marketing Report, almost 70% of...

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4 Common Website Mistakes and How to Fix Them

3 min read

4 Common Website Mistakes and How to Fix Them

Your website is the foundation of your business. Studies show that it only takes 1/10th of a second to form a first impression about a person, and...

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2 min read

4 Reasons Why Your Company Needs Sales Enablement Tools

Sales enablement is a broad term that covers a lot of sales functions under one large umbrella. We define sales enablement as the strategy, content,...

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