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LeadG2 Blog

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Building Your Inbound Marketing Strategy

2 min read

Building Your Inbound Marketing Strategy

An effective inbound marketing plan is essential for businesses seeking sustainable growth and increased brand visibility. Unlike traditional outbound strategies, inbound marketing focuses on attracting, engaging, and delighting an audience through...

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Strategies for Businesses Barely Doing Marketing

2 min read

Strategies for Businesses Barely Doing Marketing

Are you tired of pouring resources into marketing campaigns that fizzle out before making an impact? Brace yourself because LeadG2 is about to shake...

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Proving and Improving Your Inbound Marketing Spend

2 min read

Proving & Improving Your Inbound Marketing Spend

Inbound marketing attracts people who are actively interested in your offerings or brand to your business. Using SEO and other inbound tactics, you...

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Tips for Crafting CTAS to Generate More Leads

3 min read

Tips for Crafting CTAS to Generate More Leads

Getting traffic to your blog or website is great. It shows that your marketing efforts are reaching and resonating with audiences. But getting...

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Is Our Focus on Branding Costing Us Sales? How To Balance Brand and Sales Goals

3 min read

Is Our Focus on Branding Costing Us Sales? How To Balance Brand and Sales Goals

Finding an equilibrium between brand-building and sales goals is crucial for businesses to achieve sustainable success in any industry. While brand...

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What Every Great Form Should Have For Optimal Lead Generation

1 min read

What Every Great Form Should Have For Optimal Lead Generation

Creating a lead-generating form is more than just placing a few fields on a webpage—it’s about crafting an experience that engages users and compels...

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Worst Lead Gen Tips When Creating Irresistible Offers

5 min read

Worst Lead Gen Tips When Creating Irresistible Offers

Lead generation is a critical and beneficial marketing strategy, helping businesses cultivate contact lists of dedicated customers when online...

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Dos and Don'ts for Creating Landing Pages That Actually Convert New, Qualified Leads

1 min read

Dos and Don'ts for Creating Landing Pages That Actually Convert New, Qualified Leads

Landing pages play a crucial role in converting visitors into leads. A well-designed landing page can significantly impact your conversion rates and...

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How Much Should Your Business Invest in Inbound Marketing?

3 min read

How Much Should Your Business Invest in Inbound Marketing?

Generally speaking, about 13.6% of your company's budget should be spent on marketing. Of that percentage, however, you might spend a portion on...

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