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Maryanne McWhirter

Maryanne is a VP, Senior Director for LeadG2. She is energized by problem-solving and implementing new strategies to drive results for her clients. Maryanne lives with her husband, two young children, and two dogs in Nashville, Tennessee.

What Every Great Form Should Have For Optimal Lead Generation

1 min read

What Every Great Form Should Have For Optimal Lead Generation

Creating a lead-generating form is more than just placing a few fields on a webpage—it’s about crafting an experience that engages users and compels them to take action. Today, attention spans are short, and competition is fierce; every element of...

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Fearless Marketing: Overcoming the Apprehension of Trying Something New

2 min read

Fearless Marketing: Overcoming the Apprehension of Trying Something New

Businesses today face unprecedented challenges in staying ahead of the competition. The need for fearless marketing has never been more critical as...

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4 ways a Sales Playbook will make a Sales Manager’s job easier

2 min read

4 Ways a Sales Playbook Will Make a Sales Manager’s Job Easier

Being a sales manager is no walk in the park. It's more like a tightrope walk over a pit of paperwork, performance reviews, and perpetually full...

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9 Common Inbound Marketing Mistakes to Fix Before 2024

2 min read

9 Common Inbound Marketing Mistakes to Fix Before 2024

Most of us know by now that inbound marketing plays a crucial role in attracting and engaging potential customers. However, many businesses often...

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5 Reasons You Need to Launch a Podcast

2 min read

5 Reasons You Need to Launch a Podcast

Are you itching for a new and exciting way to connect with your audience? Well, have no fear because the podcast train is here! In this blog post,...

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Best Practices for Writing an Effective B2B Blog Post

3 min read

Best Practices for Writing an Effective B2B Blog Post

Content for B2B blogs needs to be value-focused — quantity does not equal quality. Unless you’re a professional content writer, generating blog...

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Quick Wins You Can Expect to See with Inbound Marketing

2 min read

Quick Wins You Can Expect to See with Inbound Marketing

In the world of marketing, quick wins are the energy that keeps teams motivated and showcases the effectiveness of strategies. Inbound marketing,...

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Optimizing Landing Pages for Better Lead Generation and Conversion Rates

2 min read

Optimizing Landing Pages for Better Lead Generation and Conversion Rates

Landing pages play a pivotal role in the success of online marketing campaigns. A well-optimized landing page can make the difference between a...

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5 Ways to Determine if Your Inbound Marketing is Actually Working

2 min read

5 Ways to Determine if Your Inbound Marketing is Actually Working

As a business owner, you invest time and resources into inbound marketing to attract new customers, but how do you know if it's actually working?...

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