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marketing automation (2)

HubSpot Workflows: 5 Mistakes You're Making with Automation

2 min read

HubSpot Workflows: 5 Mistakes You're Making with Automation

Workflows are an important tool HubSpot users implement to automate marketing efforts. They can be used for both internal and external tasks. For...

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5 Best Features of HubSpot Marketing Hub

3 min read

5 Best Features of HubSpot Marketing Hub

HubSpot is one of the biggest and fastest-growing CRMs and marketing automation platforms on the market. It's an all-in-one tool to help businesses...

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Screen Shot 2019-05-29 at 11.59.20 AM

1 min read

Marketing Software is a Tool Not a Solution

Over the last several years, many organizations have purchased marketing automation software technology, hoping this would be the answer to a lot of...

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marketing automation integration crm software

2 min read

Why Is It Important that Marketing Automation be Integrated with a CRM?

Advancements in technology have provided businesses the opportunity to dramatically improve the efficiency and productivity of their marketing and...

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3 min read

Marketing Automation May Not Be the Answer to Your Marketing Woes

I spoke with a business owner recently who expressed his frustration with marketing automation software. I’ll call him “Joe” to protect his identity....

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tracking.jpg

2 min read

The Tracking URL: When to Use it and Why it Matters

Marketing automation software is created to make our lives as marketers easier and more effective—though sometimes the plethora of tools can be a...

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keys1.jpg

2 min read

Technology, The Key to Unlocking Increased Sales Productivity

Each year at budget time, most B2B companies face a similar challenge. How do we increase our revenue from the prior year? For many, the simple...

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4 min read

10 Reasons for Using Marketing Automation to Generate Leads

A few years ago at HubSpot’s Inbound 2013, one of the keynote speakers was Arianna Huffington. The insight she shared was valuable and has stuck with...

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1 min read

I Was Wondering if There Was A Way To...

Over the past 4 years as an Inbound Marketing and Sales Consultant at LeadG2, I’ve been asked a lot of questions by clients about where to find...

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