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blog strategy (6)

1 min read

Your Blog Content Doesn’t Matter—Unless You Want To Generate Leads

Today more and more businesses are enhancing their online presence with a blog. Marketers are discovering that a blog is great way to keep their...

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2 min read

Three Biggest Mistakes B2B Companies Make in Blogging

Many business leaders and marketing professionals have recognized that blogging is an ideal way to communicate their unique perspective to customers...

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2 min read

How to Get More People to Share Your Blog Posts

The whole goal of creating blog posts is to get people to read them and to share them so others will read and share. But this goal is getting more...

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2 min read

Inbound Marketing is More Than Just Business Blogging

Business blogging is a great tool that companies can use to demonstrate thought leadership and communicate their level of expertise. It’s an ideal...

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2 min read

Our 5 Most Popular Posts from 2016

We publish a lot of posts here in our effort to help folks get better results with their marketing. Every so often, we look back at our analytics to...

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2 min read

Inbound Marketing Commandment #9: Thou Shall Not Publish Garbage

As part of the LeadG2 series on "The 10 Commandments of Inbound Marketing," this post looks at the ninth of The 10 Commandments of Inbound Marketing...

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5 min read

3 Steps to Creating an Effective Blogger Outreach Campaign

I do a lot of networking in my local business community, and inevitably at each of the meetings I attend, someone will ask me about what I do. I give...

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4 min read

What ROI Should Executive Recruiting Firms and Staffing Agencies Expect from Blogging?

The Marketing Opportunity is HUGE, but Best Blogging Practices are Few and Far Between In some research that we did to gauge the digital marketing...

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2 min read

How I Plan to Generate Hundreds of Visitors and Dozens of Leads for My Client

It's no secret that content creation is the hub of inbound marketing. But building a piece of content doesn't necessarily equal new business. Just...

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