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LeadG2 Blog

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3 min read

Measuring the Success of Your Inbound Marketing Program

Recently I wrote a blog post that discussed the ROI of Inbound Marketing programs and what you should expect after the first year. This original post was created due to the frustration that first year inbound marketers sometimes have with not being...

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3 min read

Inbound Marketing: Explain it to me like I’m 5

“If you can’t explain it simply, you don’t understand it well enough.” I think Albert Einstein was onto something with that statement. If you’ve ever...

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2 min read

4 Simple Ways to Make it Easy for Coworkers to Share Your Content

Sharing is caring. The old phrase that many of us heard as kids is now one that I hear almost every day with regards to inbound marketing. Why? It’s...

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lead scoring - business judges at table

2 min read

How to Uncover the Good Leads: Automated Lead Scoring

If we were to break down the standard goal of an inbound marketing program, it would be to attract a high volume of visitors to your site and to...

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2 min read

Do You Have a Social Strategy for Your Blog?

It never seems to fail—people spend a ton of time writing and creating great content for their new blog, but then forget a key component: promotion....

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