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LeadG2 Blog

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3 min read

4 Types of Companies That Need an Inbound Makeover

I have to admit, I am addicted. Late nights, I have to watch. Weekends, when the kids are outside playing, I am surfing home improvement sites and occasionally I am actually building something.

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2 min read

I Pledge Allegiance to My Blog Pledge

After clearly identifying your target persona(s), one of the next critical steps to creating a solid inbound marketing program is to draft a Blog...

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2 min read

How NOT to Grow Your Blog Subscriber List

One of your most valuable resources is your database or subscription list. The more people you have subscribed to your blog, the more opportunities...

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3 min read

5 Questions With... Matt Sunshine, President, LeadG2

Welcome to the first post in a series where we’ll let our readers get to know leaders in the industry by asking a series of five questions. We're...

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2 min read

A Business Blogging Tip You Can't Afford to Ignore: Images

Time and time again in the business blogging world I see businesses, big and small, using images improperly and without licensing. Google makes it...

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3 min read

Measuring the Success of Your Inbound Marketing Program

Recently I wrote a blog post that discussed the ROI of Inbound Marketing programs and what you should expect after the first year. This original post...

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3 min read

Inbound Marketing: Explain it to me like I’m 5

“If you can’t explain it simply, you don’t understand it well enough.” I think Albert Einstein was onto something with that statement. If you’ve ever...

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2 min read

4 Simple Ways to Make it Easy for Coworkers to Share Your Content

Sharing is caring. The old phrase that many of us heard as kids is now one that I hear almost every day with regards to inbound marketing. Why? It’s...

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lead scoring - business judges at table

2 min read

How to Uncover the Good Leads: Automated Lead Scoring

If we were to break down the standard goal of an inbound marketing program, it would be to attract a high volume of visitors to your site and to...

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