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LeadG2 Blog

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2 min read

Six Reasons Your Organization Needs an Editorial Calendar

Whenever we start working with a new client, one of the first things we do is establish an editorial calendar. It's a great way to show everyone who has an interest in the blog's content what they can expect for the weeks and months ahead.

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3 min read

5 Questions with... LeadG2's Very Own Brian Hasenbauer

As an Inbound Marketing and Sales Consultant at LeadG2 I have the pleasure of working with clients across a number of industries and spend my time...

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2 min read

5 Questions With...Sheryl Vieira, Caldwell Trust

Learning from your peers is one of the best ways to see if you should get started with inbound marketing, or whether you're on the right path to your...

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2 min read

How To Create a Year's Worth of Content With Freelance Writers

The backbone of a strong inbound marketing program is the content. Good content posted several times a week. We gave you a list of 156 possible blog...

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2 min read

Why a Multi-Platform Social Media Approach Makes Sense for Your Business

After it was disclosed by Bloomberg News that Google will once again be displaying Twitter posts in Google’s search results, our team at LeadG2 got...

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2 min read

Google Legitimizes Social, via Search Agreement With Twitter

Recently, Bloomberg revealed, through undisclosed sources, that Google will once again be displaying Twitter posts in Google search results. This is...

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1 min read

4 Steps to Creating Premium Content

As inbound marketers, we know premium content has to be engaging and educational in order to prompt any type of response. It needs to help solve a...

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2 min read

3 Things Every Media Company Needs to Do in 2015

I’ve been working in the media industry for almost 10 years now. I started in radio working in both promotions and marketing, then moved into sales...

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2 min read

Why Your “Human Strategy” is What Really Matters

Recently, while reading an article in the Harvard Business Review (Your Digital Strategy Shouldn’t Be About Attention) it reminded me of why I love...

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