2 min read
Shaye Smith: August 12, 2020
Developing a solid inbound marketing and content strategy is something that most companies struggle with. In fact, a study from Ascend2 and its...
2 min read
Emily Hartzell: July 30, 2020
Content marketing continuously proves itself worthy across industries. According to HubSpot's Not Another State of Marketing Report, almost 70% of...
2 min read
Dean Moothart: July 22, 2020
The objective of any marketing initiative is to help close business and generate revenue. Measuring the ROI of the marketing tactics you deploy will...
2 min read
LeadG2: July 13, 2020
Humans have been fishing for thousands of years—and making analogies about fishing for nearly as long! Forgive us for making another one, but it’s so...
3 min read
Dani Buckley: July 8, 2020
When a prospect is considered an inbound lead, there's a natural inclination to treat them differently than prospects that are identified and...
3 min read
Ross Raffin: July 6, 2020
At LeadG2, we understand the value of premium SEO tools. SEO software, such as Moz, BuzzSumo, and SEMRush are excellent for scoring your site...
4 min read
Shaye Smith: July 3, 2020
Lead generation doesn't actually happen until you turn a visitor into a lead by collecting their information via a form. Forms are the key to...
2 min read
LeadG2: July 1, 2020
Marketing is notorious for its jargon. And while the terminology itself isn’t necessarily what's important, what you do need to know is how these...
2 min read
Maryanne McWhirter: June 26, 2020
Email is an effective channel for businesses to nurture leads, generate revenue close business, and keep clients updated. But only if you use it...
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