3 min read
Brent Tripp: October 30, 2025
In this episode, Emily and Maryanne unpack how blogging for B2B has evolved in the age of AI. From writing for Google to writing for ChatGPT, they explore why traditional SEO tactics no longer cut it and what you should be doing instead to make sure...
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3 min read
Emily Hartzell: October 29, 2025
You Don’t Have a Lead Problem — You Have a Revenue Problem Your B2B marketing team is generating traffic, capturing leads, and posting great content....
![Dear [First Name]: How to Fix Your Lead Nurturing Sequences](https://leadg2.thecenterforsalesstrategy.com/hs-fs/hubfs/LG2_B2BSMH-Blog%20Art-S3-E20-Dear%20%5BFirst%20Name%5D.png?width=1920&height=1080&name=LG2_B2BSMH-Blog%20Art-S3-E20-Dear%20%5BFirst%20Name%5D.png)
3 min read
Brent Tripp: October 22, 2025
We’ve all seen it. The dreaded “Dear [First Name]” email that instantly screams automation gone wrong. In this episode of The B2B Sales & Marketing...
3 min read
Brent Tripp: October 16, 2025
In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down the evolving world of lead qualification. Gone are the days when...
3 min read
Brent Tripp: October 9, 2025
In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne are joined by a special guest, Stevie Stroecker, Content Manager at LeadG2,...
4 min read
Brent Tripp: October 2, 2025
Onboarding to HubSpot is more than just flipping a switch. In this episode of The B2B Sales & Marketing Hotline, Emily and Maryanne break down the...
3 min read
Brent Tripp: September 25, 2025
Messy CRMs aren’t just common, they’re inevitable without the right systems, expectations, and habits in place. In this episode of The B2B Sales &...
2 min read
Brent Tripp: September 18, 2025
What Is Loop Marketing? Loop Marketing is HubSpot’s new go-to-market framework (introduced and emphasized heavily at this year’s INBOUND conference)...
3 min read
Shaye Smith: September 17, 2025
HubSpot’s Loop Marketing Playbook represents a major shift in how organizations approach marketing strategy. Combined with AI Engine Optimization...
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