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LeadG2: August 25, 2017
In an age where we’re all spending 12+ hours a day staring a screen, where nearly everything is automated, people crave the human element. They crave relationship. The need for human connection is why social media is so popular—in spite of the fact...
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LeadG2: August 21, 2017
After investing in inbound marketing, you’ll want to start doing lead generation and make that investment pay off. There are a lot of moving pieces...
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LeadG2: August 14, 2017
B2B businesses aren't as fun and exciting as B2C businesses, right? Well, you may not be selling sexy sports cars or hot new smartphones, but B2B...
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LeadG2: August 2, 2017
If you are a B2B company utilizing a blog platform, then congrats! You’ve been keeping up-to-date with marketing and branding trends. If your company...
3 min read
LeadG2: July 28, 2017
I review and analyze websites on a pretty regular basis — for clients and prospects alike. While the level of functionality, design, messaging, and...
2 min read
LeadG2: July 26, 2017
At some point in your career, it’s likely that you’ll have a conversation with a C-suiter who will tell you that your marketing budget is being cut...
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LeadG2: July 21, 2017
If you’ve got rare disease, you’re not going to rely on a family doctor for treatment. You need someone who knows everything there is to know about...
2 min read
LeadG2: July 14, 2017
We hear it all the time: the myriad ways that our websites could be improved. Better images, more user-friendly layout, more cohesive language,...
LeadG2: July 10, 2017
In order to meet your revenue targets, you'll need to know how many leads you need to get there. This infographic will help you do the math. First,...
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