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sales and marketing alignment (6)

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2 min read

How to Improve Your Inbound Marketing ROI by Educating Your Salespeople (and Our Course to Help!)

The most important role I have as a Consultant at LeadG2 is helping ensure my clients see ROI from their inbound marketing investments. However, as...

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3 min read

Inbound Marketing Commandment #2: Get Sales Involved Early On

As part of the LeadG2 series on "The 10 Commandments of Inbound Marketing" we will be discussing each of these 10 commandments and the importance of...

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2 min read

Balance Your Lead Generation Mix to Get More Leads

There are not many sales managers or marketers that wake up in the morning, look in the mirror, and say “Let’s conduct some webinars, attend trade...

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lead scoring - sports scoresheet

2 min read

Lead Scoring - Once you Have it, you Can’t go Back

If you are a business owner or marketing manager for a company using inbound marketing, you no doubt derive a fair amount of satisfaction when you...

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