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2 min read

How to Increase Likes on Your Facebook Page

Over the past few years, Facebook has changed its algorithm and the way that it shows pages to those who "like" a page. When Facebook first launched...

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4 min read

10 Reasons for Using Marketing Automation to Generate Leads

A few years ago at HubSpot’s Inbound 2013, one of the keynote speakers was Arianna Huffington. The insight she shared was valuable and has stuck with...

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State of Inbound 2016

3 min read

Top 5 Takeaways from the 2016 State of Inbound

Each year, for as long as I can remember, HubSpot has been surveying business owners and marketing professionals about a wide range of topics,...

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1 min read

I Was Wondering if There Was A Way To...

Over the past 4 years as an Inbound Marketing and Sales Consultant at LeadG2, I’ve been asked a lot of questions by clients about where to find...

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4 min read

Using Marketing Dollars Wisely for More Visibility … What the Boss Needs to Know!

Seeing the Right Metrics is the Foundation for Making the Right Marketing Investments When your boss (or if you’re the boss) has both eyes open when...

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2 min read

Why Each Member of Your Sales Team Needs a “Personal Brand”

When your phone rings and your caller ID says, “No Caller ID” or “Unknown,” do you get excited to pick up the phone? No? You can probably understand...

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3 min read

Not All Leads Are Created Equal – Properly Classifying MQLs and SQLs Will Improve Results

The objective of all marketing strategies should be to generate revenue. The first step in generating revenue is generating leads. However, marketing...

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2 min read

Google to Penalize Mobile Sites with Annoying Popups

Don’t you love it when you click on a link to an article posted by a friend on Facebook and you're greeted with annoying popups that have to be...

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5 min read

3 Steps to Creating an Effective Blogger Outreach Campaign

I do a lot of networking in my local business community, and inevitably at each of the meetings I attend, someone will ask me about what I do. I give...

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