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Lead Nurturing (4)

Cultivating_Leads

4 min read

7 Step Lead Generation Process — Step 6: Cultivate

Picture of LeadG2 LeadG2: November 6, 2015

When LeadG2 first started marketing to prospects, one of the things that immediately resonated with companies was the fact that we had a detailed...

Lead Nurturing Lead Generation Inbound Marketing sales cycle
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lead scoring - sports scoresheet

2 min read

Lead Scoring - Once you Have it, you Can’t go Back

Picture of LeadG2 LeadG2: October 29, 2014

If you are a business owner or marketing manager for a company using inbound marketing, you no doubt derive a fair amount of satisfaction when you...

Lead Nurturing Lead Generation sales and marketing alignment
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