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Dani Buckley

Dani is the VP/General Manager at LeadG2. She has a diverse background in both advertising sales and marketing consulting that helps her address the varying needs of our diverse client base at LeadG2. She’s especially passionate about sales enablement and the many ways that marketing tactics can contribute to achieving sales goals. Dani is a writer, speaker, facilitator, camper van enthusiast, and personal development junkie. She currently lives in Northern California.

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2 min read

3 Types of Sales Enablement Content that Every Sales Organization Needs [VIDEO]

Sales enablement is the technology, strategy, processes, and content that empower sales teams to sell smarter and faster. Our high-paid salespeople should be spending the majority of their time having quality appointments with potential buyers and...

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successful sales enablement

3 min read

The 4 Components of Effectively Employing Sales Enablement

Sales enablement is quite the buzzword these days, but for good reason. When done effectively, it can have lasting impacts on a sales organization....

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What is Lead Flow? [VIDEO]

1 min read

What is Lead Flow? [VIDEO]

Lead flow is a very important, and often-overlooked, step when building an inbound marketing or lead generation strategy. In this one-minute video, I...

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identify decision maker and decision influencer

1 min read

Are You Keeping Both the Decision Maker and Decision Influencers in Mind?

For many businesses, the primary person that is focused on in both marketing and sales efforts is the key decision maker at a company. It’s easy for...

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thank you

3 min read

5 Reasons We're Thankful for Our Clients

I could probably write a blog post on a thousand reasons we love our clients, but I wanted to be a bit more succinct here and share some of the key...

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5 Questions With... Blog Series

2 min read

5 Questions With... Mark Zimmer, Zimmer Radio, Inc.

Learning from your peers is one of the best ways to see if you should get started with inbound marketing, or whether you're on the right path to...

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leadg2 and css staff meeting 2018

1 min read

The Heart of LeadG2: Our People!

You may (or may not) know that LeadG2 is powered by The Center for Sales Strategy, a sales performance company with a staff that has a combined total...

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b2b content converting

3 min read

How to Make Sure Your B2B Content is Converting

Creating compelling B2B content is only half the battle when it comes to a solid content marketing strategy for your business. While your content...

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3 min read

Can You Answer These 9 Questions About Your B2B Prospects?

When it comes to developing a strategic marketing plan or sales process, one of the first things we recommend any company to do is to get a clear and...

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