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Carly Knecht

B2B Marketing Tactics That Every Media Company Needs to Embrace in 2023

4 min read

B2B Marketing Tactics That Every Media Company Needs to Embrace in 2023

As the digital landscape changes, so does the way B2B businesses market themselves to prospects. Getting the attention of your ideal customer can be a bit more difficult in this space than it is for the B2C businesses since those buying decisions...

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Top 6 Benefits of Video Marketing for Your Brand

4 min read

Top 6 Benefits of Video Marketing for Your Brand

As marketing evolves and the digital landscape continues to grow, video is only becoming more and more popular among brands and users alike. Video...

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2 min read

How to Re-Engage Cold Leads

It happens to all of us; no matter how well-thought-out your sales process and follow-up is, some leads just go cold. You could have the best...

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How to Build a Thought Leadership Strategy

3 min read

How to Build a Thought Leadership Strategy

After you’ve been in your area of business for a few years, you’ve got some experience under your belt, and you find yourself offering knowledge to...

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Creating a Video Marketing Strategy

3 min read

Creating a Video Marketing Strategy

Video marketing has become increasingly more popular and effective over the past several years as consumers have transitioned to a more digital space...

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How to Write for Humans, Not Computers

4 min read

How to Write for Humans, Not Computers

Attracting people to your website can be easy when you’re simply putting out content that was written with the algorithm of search engines in mind....

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3 Ways to Improve Your Inbound Marketing Strategy and Get More Leads

3 min read

3 Ways to Improve Your Inbound Marketing Strategy and Get More Leads

Getting more leads can be directly related to having a successful inbound marketing strategy. Through the process of fully understanding who you are...

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2 min read

The Formula for the Perfect Introduction

Have you ever started reading a blog post or an article only to find yourself confused and ready to give up on it? That's because the introduction...

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4 min read

Marketing to Millennials Through Blogs: What You Need to Know

Over two decades ago, blogs entered the world as an online diary, then evolved into a weblog, and eventually gained momentum into the powerhouse lead...

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