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LeadG2 Blog

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Inbound Marketing (43)

1 min read

Staying Current With Inbound Marketing: 5 Must-Reads

One of the characteristics of any serious professional in most any field is a keen interest in polishing their skills and staying current with...

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2 min read

Does Your Company Need a Blog? Maybe Not.

It’s a familiar refrain. “Bring more visitors to your website. Establish (and re-establish) yourself as an authority in your field. Get found by...

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6 min read

7 Steps to Effective Inbound Marketing

Our inbound marketing practice is booming. Why? One reason may be that we eat our own dog food. As we work with each client, we follow our own 7-step...

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2 min read

Six Reasons Your Organization Needs an Editorial Calendar

Whenever we start working with a new client, one of the first things we do is establish an editorial calendar. It's a great way to show everyone who...

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2 min read

How To Create a Year's Worth of Content With Freelance Writers

The backbone of a strong inbound marketing program is the content. Good content posted several times a week. We gave you a list of 156 possible blog...

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2 min read

Getting an Inbound Makeover Before You Get Started

Recently, LeadG2 concluded an inbound marketing makeover contest to find companies that are looking for some help with their inbound marketing...

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2 min read

6 Inbound Marketing Lessons We've Learned Since We Started LeadG2

We launched LeadG2 as its own brand in August 2014, after existing as a department in The Center for Sales Strategy for two years. We started doing...

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5 min read

The 7 Steps to Inbound Marketing Success: Step 5 Analyze

If you are doing inbound marketing and content marketing the right way, you are spending almost as much time analyzing your leads, reviewing traffic...

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2 min read

The 7 Steps to Inbound Marketing Success: Step 4 Capture

Over the past few weeks we have been taking a look at each of the steps in the 7-Step Lead Generation Process that LeadG2 uses to help clients...

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